
UK consumer
OneVu gives online banks even greater scope to help consumers take much-needed control over their money – and their lives. It’s good for consumers as it eases them into paying through the bank’s secure mechanism.
In addition, OneVu offers consumers reasons to visit their online bank more frequently, increasing loyalty and retention and enhancing opportunities for marketing-related services. Indeed, we know that customers who bank and pay bills online are more satisfied with the service providers – research* shows that this translates into significantly improved customer retention.
*Bank of America control study 2004